Foundation makeup tips

foundation makeup tips for allThe era of mask-like foundations and thick layers of matte powder is over. Makeup techniques are becoming increasingly sophisticated, yielding beautiful results. Backstage at the shows, I saw porcelain-like hues with a soft sheen. Makeup artists created beautiful, almost ethereal complexions that were so subtle it seemed as if the models did not wear any makeup at all, but were naturally endowed with smooth and shiny skin.


I did some research and soon discovered that there is a kind of makeup that lets you achieve such results. I found a makeup artist -Antonio Fortunato from Mac Cosmetics who was willing to explain this technique to us, step by step. In this article, he reveals the techniques and products used backstage for a perfect base.
A unique interview with priceless tips.

Step 1: Apply a moisturizing cream

The first tip is:  Apply  moisturizer before foundation


Well-hydrated skin is the basis for a beautiful makeup as it is more elastic and tends to retain the makeup better. In addition to that, the moisturizer ensures that the moisture content of the skin is preserved, for it is a known fact that foundations and now powders have a tendency of dehydrating your skin.


Which moisturizer can you use?


Pick a moisturizer based on the characteristics of your skin. Oily skin requires a moisturizing cream that regulates sebum production, an ideal choice would be Mac’s ‘perfect oil control’, a cream with a light texture that makes the skin look matte. For dry skin, choose a ‘fattier’ cream, for example, Mac’s “moisture lush cream“, a cream that serves as an ideal base for the foundation.

Apply the cream on the skin and massage it in, then wait a few seconds before removing excess cream on your face with a tissue product.

Step 2: Apply a primer

Antonio’s second tip: if you want to do it by the book, that go for a primer as an adhesive base for your foundation (just like when you have a wall or window frame painting)


A primer is a product that prepares your face for the application of foundation. The primer is moisturizing and contains a silicone base that allows the foundation to adhere better to the skin and therefore last longer. The primer also corrects minor imperfections. Ideal primers are Mac’s ‘prep + prime skin'(with or without spf 50) and “prep + prime eye’ (a base coat for the eyelids), as these products contain light-reflecting micro particles that results in a soft sheen on the skin.

Step 3: Choose your foundation

Antonio’s tip: Choose the foundation based on your skin type and the results you want to achieve

For  a natural effect, choose a light foundation. The lightest foundations are liquid and are often used backstage for the models. Mac’s ‘face and body’ is a super light foundation for flawless skin, giving it a nice shiny gloss.
However if you have small red veins (spider veins), blemishes or acne, choose a coverage foundation like Mac’s ‘studio tech’. ‘Moisture blend with spf 15’ is appropriate for dry skin, as this medium-opaque, creamy foundation also has a moisturizing function (not suitable for oily skin). If you have matte skin, choose ‘studio fix fluid with spf 15’ instead. Today’s foundations are usually beneficial and do not harm your skin. Sometimes they form a protective barrier against the sun and the cold, and thus the use of foundation becomes highly desirable.

Step 4: Apply the foundation with a brush

Antonio’s tip: Use a brush to apply the foundation as uniformly and homogeneously as possible


There are various brushes that you can use for applying foundation. Makeup artists simply love Mac’s No. 187, a brush that you can easily recognize by its symbolic dual colors. The lower, black part is natural, while the upper, white portion is synthetic. Unlike a sponge, the brush does not absorb much product, and allows better smearing and blurring so that you get a nice, homogeneous base that is free of spots.


How do you use such a brush? Squeeze some foundation on the back of your hand, run the brush through and apply the product on your face using rotary (circular) motions. Start with the middle of your face (ie nose, forehead and chin) and then work outwards,  so that the center of your face would look uniform and shiny, with the foundation gently fading outwards.

Step 5: camouflage

Antonio’s tip: Use camouflage products only after you had applied foundation. This to to avoid the risk of fading the camouflage-product when you are applying the foundation, and therefore exposing the imperfections.


Camouflage products have several different textures that you can choose from, with each yielding distinctive results. Compact camouflage products provide total coverage,while  liquid products or camouflage sticks give lighter results. To conceal under eye circles, you can use either cream-like products or compact products. Use a brush (Antonio recommends an oval-shaped brush with natural bristles, for example, number 217, Mac) to apply the camouflaging product. To camouflage eye bags, first squeeze some product on the back of your hand. Then run the brush through it and start applying the camouflage product in the inner corner (the area around the nose). This zone, which is often dark, would then acquire a bright sheen. After that, spread the rest of the product around the eye bags with light, ‘tipping’ movements. The product should not be thinned out (because it no longer disguises), but just enough to mix it with the skin.

Step 6: Secret of the catwalk

Antonio’s tip: For a beautiful shine dab some light-reflecting cream with soft pink hues on areas of your face that stick out


The shimmering complexion of the models on the catwalk rely on refined finishing touches. Amongst them is the application of light-reflecting cream over the foundation. Mac’s strobe cream is ideal for this case, as the cream contains light pink pigments that produce a rosy hue on the face, making the face look young and healthy (like a baby’s skin).

Place a small amount of cream on the palm of your hand, spread the cream on both of your palms by gently pressing them together and then dab the cream on the areas of your face that stick out: cheekbones, nose, forehead and chin.

Step 7: powder

Antonio’s tip: use only the bare minimum of powder and a large powder brush

If you’ve followed all these steps, then it is time for powder. Place a small amount of powder on the back of your hand and run a large powder brush over it. Tap the brush slightly to remove excess powder off, then swipe the brush on your face with freehand motion. Use the powder sparingly, keep it minimal.

Step 8: shape and sculpt

Antonio’s tip: Shape your face by playing with contrasts between light and shadow

The last finishing touch is ‘shaping’ and ‘sculpting’. This is a professional technique that is frequently employed behind the scenes, the main purpose of this technique is to give your face the shape you desire. Compact powders of neutral hues, with lighter and darker shades are used for this purpose.


Brighter shades are used to accentuate a particular feature, while darker shades divert attention from other features. Mac’s collection features a product that allows you to highlight your contours to your heart’s content. Usually, you would use lighter shades on your nose, cheekbones and the area around your eyes. Darker shades, meanwhile would be used for the areas under the cheekbones, the nose and the temples. If you are not familiar with this technique, only apply it to your cheekbones. Put some dark powder on the ‘cavity’ below your cheekbones and dab some light powder on the cheekbones and on the areas below the outer corners.



There Is so much more to achieving a perfect base than just applying foundation and powder. There are several products to choose from, and the secret lies in the contrast between matte and glossy, between light and dark. Behind the velvety hues and beautifully crafted faces of the models are secret, sophisticated techniques, one of which has been detailed above. With the right products and some practice, you can achieve the desired look.

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